Mass Velocity is a full-service boutique creative agency that’s been in business since 2012. Our services range from social media management, to web development, to copywriting, to print design. From small or family-owned, to large enterprises and public organizations, we love clients of all sizes! We work with local, provincial, and national clients in a variety of industries. We have worked in partnership with the Government of Canada, the Downtown Victoria Business Association, Essilor Canada, Transitions Lenses, and Warner Music Canada.

Mass Velocity’s story starts in 2002, when Owen and Sarah met as teens in Victoria. They nerdily bonded over a mutual love of – among other things – building websites. Eventually, they decided to git commit and get hitched. Owen spent the next decade working for a book publisher and a design agency as both a designer and web developer. At the same time, Sarah freelanced as a web designer and social media enthusiast while working as an eye care professional. After four years in Metro Vancouver, they moved back home to Victoria in 2011 for the birth of their first child. Mass Velocity Media was born shortly afterward.

Our team loves what we do and are genuinely excited to help our clients reach their goals. We like to move fast and pride ourselves on responding at lightning speed to our clients. Let’s get you moving!

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  Sarah Lett She/Her

  Partner, Social Media Specialist, Digital Marketing Strategist, Nerd Culture Ambassador

  Sarah's first website was on GeoCities in the 90s and she's never looked back. She's grown online communities from 0 to over 28,000 strong and struck a chord with influencers ranging from the video game to optical industry. Sarah has been an eye care professional since 2004. You can read her articles in multiple national eye care professional magazines and blogs, and covered both national and international conferences with her social media flare and SnapChat filters. She's given talks to groups of entrepreneurs and optical professionals about how to strategically deploy social media.

  In her off hours, Sarah can be found bringing down dragons in Theadas or Skyrim, or having an all-night board game sesh.

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  Owen Lett He/Him

  Partner, Lead Developer and Designer, Senior Transit Map...per

  Owen has been designing and building websites since the days of Netscape Navigator and <blink>, but he’ll work on just about anything – from transit maps to custom WordPress themes to signage production to transit maps to corporate graphic guidelines to transit maps. Owen has collaborated with multi-national corporations, transit agencies for three of the ten largest cities in the USA, non-profit health foundations, independent retailers, music festivals, and real estate developers. With his multidisciplinary skillset, Owen can design and produce at just about any stage of any project (but he would love it if that project was a transit map). If it hasn’t been done before, he’ll learn how to do it. If it has been done before, he’ll learn how to do it better. If a city needs a new transit map, he'll do it right now. His skills are many, his knowledge is vast, and his puns are terrible.

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  Zoë Beaudry She/Her

  Administrative Assistant and Digital Marketer

  Zoë has been pursuing a digital marketing career since 2022, studying at Camosun College, and championing freelance gigs. Her passion for communications and creating digital art stems from her life-long hobby, photography, a way to spark emotion with perspective. She has since gained experience in digital production, writing, and design, and continues to learn academically alongside workplace experiences.

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  Matt Morrison He/Him

  Digital Marketer

  With a background in the hospitality and entertainment industries, Matt has developed a keen understanding of how people perceive and interact with brands - both online and in-person. His formal training in data and marketing analytics equips him to unearth and communicate crucial information in an easily digestible manner. Matt has collaborated with a diverse array of clients, including entertainers, non-profits, community festivals, and health businesses. His experience working in Victoria, BC, has given him a wealth of hands-on experience in local SEO and targeted advertisements for small businesses.

  If Matt isn't online, he is likely volunteering in the local performing arts scene, or on one of Vancouver Island's coastal hiking trails.